Product Marketing Specialist
bunny.net is where individual imaginations gather together to solve next-generation internet challenges. Join a team of experts and, together, help shape the future of the internet. Here, you'll do more than join something — you'll add something.
We're not just saying that, but our culture really hops. We have established values that enable our fluffle to grow stronger with each new team member who joins us: Relentless Innovation. Integrity. Impact. Kindness. Diversity. Transparency & open communication. We also believe "good" is not good enough, and we continue striving to keep pushing things to the next level by learning and improving every single day. Oh, and did we mention that all our positions are 100% remote with a flexible working schedule? There's no need to relocate if you would like to join us, and you can carve out your own work schedule as well!
Product Marketing Specialist
We are looking for a Product Marketing Specialist to join our team to help promote our cutting-edge products and services. In this role, you will be responsible for crafting engaging content, compelling go-to marketing strategies and enhancing our brand visibility and market presence.
What will you do?
- Product Positioning: Develop and refine the positioning and messaging for bunny.net’s products, ensuring they resonate with target audiences and differentiate us in the market.
- Go-To-Market Strategy: Create and execute comprehensive go-to-market plans for new product launches, including market research, pricing strategy, and sales enablement.
- Customer Insights: Deeply understand customer needs, pain points, and behaviors through market research and customer feedback. Use this knowledge to influence product development and marketing strategies.
- Content Creation: Develop high-quality marketing collateral, including product guides, blog posts, whitepapers, and case studies, to educate and engage our audience.
- Competitive Analysis: Stay updated on industry trends and monitor competitors’ activities to identify opportunities and threats. Use this information to inform product strategies and market positioning.
- Cross-Functional Collaboration: Collaborate with product managers, sales teams, and other stakeholders to ensure alignment on product and marketing strategies.
- Performance Analysis: Measure and analyze the success of product marketing efforts using key performance indicators (KPIs) and use data-driven insights to optimize strategies and campaigns.
What will you add:
- 4+ years of product marketing experience in the technology industry.
- Deep understanding of CDN and other cloud technologies.
- Excellent understanding of B2B and B2C marketing concepts.
- Strong analytical skills and the ability to translate data into actionable insights.
- Excellent written and verbal communication skills.
- Proven track record of developing successful product marketing strategies.
- Experience in content creation and marketing collateral development.
- Self-motivated and able to work effectively in a remote and fast-paced environment.
- Development experience is a plus.
What is in it for you?
At bunny.net, we invest in you. We want to provide significant benefits while also helping you maintain a healthy work & personal life.
- A competitive salary. You can expect above-average industry salaries.
- 100% flexible working hours. Work from anywhere, at your own schedule.
- Medical, dental, and vision insurance covers you all over the world.
- Paid Time Off. Love visiting the seaside? No problem - us, too. We offer 25 days of paid vacation (plus your local public holidays on top).
- Parental Leave. Bonding with the little ones is super important, so we offer parental leave and flexible scheduling to ease your way into parenthood.
- Home Office Budget. We believe everyone is more efficient working in a comfortable office, and we're happy to help.
- Paid Sick Leave. Feeling ill? Take time off and get back to 100% without worrying about your finances.
- Mental Health Support. Feeling down? We've got your back. bunny.net provides mental health resources and help via our external partner.
- Educational Budget. Dedicated yearly learning and educational budget for books, seminars, and online courses.
We're ready if you are!
- Department
- Marketing
- Remote status
- Fully Remote
About bunny.net
bunny.net is a leading provider of content delivery solutions. Our services include CDN, DDoS protection, and video streaming. We help businesses of all sizes optimize their online presence, delivering content quickly and securely to users worldwide. With advanced technologies and a global network, we accelerate web performance and enhance user experiences.
We are committed to providing efficient content delivery solutions that help businesses thrive in the ever-evolving digital landscape.
Product Marketing Specialist
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